Integrated Healing

Integrated Healing Logo

Natural and Organic Health and Beauty Products that actually work!


The Color Study

Color studies are important in determining the look and feel of a Brand’s Identity. Choosing a color scheme helps maintain continuity across all platforms and creates a feeling that everything works together as a whole.

Integrated Healing’s logo color, Pantone 364C, was chosen because of its association with nature and healing.

This color was then integrated into a color scheme that fit the clean, airy feel of the brand. The bright green was chosen to compliment the more subtle colors, serve as an accent, yet adhere to Platforms standards. The idea and philosophy that a brand should be both eye catching and easy to view.

Integrated Healing Color Study

Logo Concept and Development

logo for integrated healing designed by platform brand identity and graphic design

Integrated Healing uses an online merchant service, called Square Register, which creates a seamless order fulfillment system that integrates directly into your website. Square is an easy and inexpensive way for startups to start selling online, even without a website. Though, we still highly recommend one!

Since the retail end was already taken care of, Integrated Healing only needed a basic website with minimal content.

We were able to write the copy, provide an integrated WordPress template that allows for calendar and blog integration, and build a responsive, mobile compatible site, for around 500$.

www.IntegratedHealingOils.com


The Store Display - In progress.

Several related and non-related retail and online stores were researched before we began work on Integrated Healing’s Space. We found that stores were either very bright, with overhead florescent lighting, or very dimly lit, where you could barely see the product. Neither of these concepts fit into Platform’s philosophy of creating a noticeable but non-invasive Brand. So we found a happy medium.

The woodwork and original brick wall were something that could not be changed, so we had to choose features that worked well with both the Brand Colors and the space. The wall colors were changed from a dark brown to a light beige in order to capture more of the natural light flowing into the space. The display cases were stained rather than painted to keep their natural raw look in tact. An Oak color was chosen to integrate with the steel basins as well as capture highlights from wall and the woodwork around the doors.

Everything we put into the space, from the rocks in the sink basin, to the flowers and tubs will a be intended to create the light, airy, spa like feeling of Integrated Healing’s Brand Identity.

 


The Mobile Responsive SEO Website

Integrated Healing's Website

Integrated Healing uses an online merchant service, called Square Register, which creates a seamless order fulfillment system that integrates directly into your website. Square is an easy and inexpensive way for startups to start selling online, even without a website. Though, we still highly recommend one!

Since the retail end was already taken care of, Integrated Healing only needed a basic website with minimal content.

We were able to write the copy, provide an integrated WordPress template that allows for calendar and blog integration, and build a responsive, mobile compatible site, for around 500$.

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